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Posted on 1/19/2016 by Wendy Hensley, Marketing Manager |
Search Engine Optimization (SEO) is a highly misunderstood maze and the rules are constantly changing. Although getting ranked number one can be quite the task, there are a few best practice items every office should do for their website. Doing these small things won't necessarily get your site listed #1, but it will improve your existing ranking.1 — Content is kingHaving relevant, timely, and fresh content is key when it comes to Google search. Keep in mind Google wants to provide the most relevant, fresh, and accurate content to the searcher so the more in line with that your site is, the more often it will be found by searchers. Over time, focusing on unique pages with custom content about your services and fresh blog posts about dentistry topics will help with your rankings.2 — Use and complete meta tagsGoogle maps content according to it’s priority on your site. If your headlines, specifically H1 tags, read "Seattle Dentist", Google assumes that content is a priority for you. In addition, using the head, title, and keyword tags on each one of your site pages will reinforce the same message.3 — Create social media profiles and use themUsing and pointing people back to your website from social media channels reads as site traffic to your site. Search engines see increased site traffic as one way to score reliability. So, increase site traffic equals a higher search engine ranking.Although getting to the top spot on search engines is much more involved process, doing these things can help you have an organic increase in your rankings. For more advanced help, contact your WEO practice acceleration consultant. Our SEO managers work hard to understand the complicated world of search engine optimization so you don't have to! (888) 246-6906 info@weomedia.com |
Marketing Services for Dentists & Dental SpecialistsAs leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing. Dental WebsitesYour dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make. Dental SEOWhen your business is at the top of Google’s search results, you should see a significant increase in website traffic. Dental PPCPay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website. Patient PipelineOptimize marketing efforts, increase practice revenue, and get higher returns on your investments. Reputation ManagementDrive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades. Social MediaWe will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.
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Why Choose WEO?Not your Average Dental Marketing AgencyWEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online. Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget. |