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Mondays With Mark : Gratitude


Posted on 7/25/2016 by Mark Hutchinson, Partner at WEO Media
"No one who achieves success does so without acknowledging the help of others. The wise and confident acknowledge this help with gratitude."
- Alfred North Whitehead

"As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them."
- John F. Kennedy

Gratitude is an important part of our daily lives. How are you showing gratitude today? We make ourselves. You are both the artist and the art. Of course that line of thinking can get a bit confusing but, as Mr. Whitehead researched and espoused during his career, it is important to realize that these things are interrelated processes. Each impacts the other in an ongoing cycle.

A simple analogy is to imagine you have a cup of weak tea but you are wishing to have a cup of clear water instead. If you put drops of clear water into the cup, the tea will become more and more clear until it is pure water. But if you put in drops of dark tea, the cup will become darker and darker tea. What happens if you alternate drops of clear water and drops of dark tea?

Now here is the cycle of interaction: If the cup is on the clear side, then you’re more likely to put in drops of clear water. If the cup is on the darker side, then you’re more likely to put in drops of dark tea.

As it turns out, gratitude is a great source of pure water you can put in to your cup. Beyond the philosophical, religious, and sports-related entreatments supporting gratitude, a growing body of scientific knowledge points to the amazing effects of gratitude in direct and measurable ways on our mind, body, and overall experience of life.

Using simple gratitude exercises, like writing down a few things you are grateful for each day, scientists have measured improvements in heart rate variability (measure of will power and cardiovascular health), hormone balance, increases in DHEA production (anti-aging hormone), immune system response and more. How long did it take to generate those results? Just a few weeks!

Building an “attitude of gratitude” does more for your health, performance, and well-being than was previously thought (and likely more than we know). So you have a choice to make – be grateful that you have that choice, and another drop of clear water goes into your cup!

Be grateful for this week!


If you would like to join the Mondays With Mark email list, just send an email to: PleaseAddMe@weomedia.com

~ Mark

Marketing Services for Dentists & Dental Specialists


As leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing.


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Dental Websites


Your dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make.

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Dental SEO


When your business is at the top of Google’s search results, you should see a significant increase in website traffic.

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Dental PPC


Pay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website.


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Patient Pipeline


Optimize marketing efforts, increase practice revenue, and get higher returns on your investments.

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Reputation Management


Drive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades.

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Social Media


We will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.



Along with the basics, we also offer a wide-variety of additional marketing services. Some of these services include:
• 

Credit Card Processing:

We have partnered with an online credit card processing company to help your patients pay through your website. Our partnership also helps you save money with lower rates and transaction fees.
• 

Dental Practice Photography:

As we mentioned in a previous section, custom photography can help potential patients feel connected to your practice before their first appointment. If you need an experienced photographer to update your online photos, our team is here to help!
• 

Direct Mail Campaigns:

Believe it or not, direct mail campaigns are still a powerful promotional tool, especially for people that have just moved to your area. If you want to target this demographic, we can design a custom campaign tailored to your office and brand.
• 

Email Based Newsletter for Patients:

An electronic newsletter is one of the best ways to stay in touch with your current patients. We want to avoid the old adage, “out of sight, out of mind.” Staying visible with a newsletter can lead to more scheduled appointments and better patient loyalty.
• 

Email Hosting:

We offer email hosting to ensure your business email matches your website domain. A matching domain and email address is much more professional that using Yahoo, Gmail, or Hotmail.
• 

Facebook Ads:

Due to Facebook’s popularity, paid ads can be a fruitful way to generate new patients leads. Facebook ads are also unique in that they allow us to target your key demographic (with laser focus) based on age, gender, geographic location, relationship status, “likes,” education, job title, and other aspects.
• 

Logo, Design, and Branding Services:

Your logo and brand may be more important than you think. Talk with our design team to learn more about your possible options, whether you need a new logo or want to update an existing one.
• 

Online Bill Pay:

Much like our credit card processing, online bill pay makes it easier for your patients to pay for their treatments, especially if they need a payment program. We use the latest software and security measures to ensure a seamless billing process.
• 

Patient Forms (Fillable PDF):

A fillable PDF makes it easier for your patient to complete their paperwork before their first visit. This reduces your set-up time, allowing you to see more patients throughout the day.
• 

Patient Forms (Secure Online):

Secure online forms cut paperwork out altogether, meaning your staff will not have to waste time transferring the data to your computer system. It is also a more environmentally-friendly option, a nice selling point for patients that want to keep it green!
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We Provide Real Results

WEO Media helps dentists in Portland, OR acquire new patients, reactivate past patients, and better communicate with existing patients. Our approach is unique in the dental industry. We work with you to understand the specific needs, goals, and budget of your practice and create a proposal that is specific to your unique situation.


+400%

Increase in website traffic.

+500%

Increase in phone calls.

$125

Patient acquisition cost.

20-30

New patients per month from SEO & PPC.




Schedule a consultation that works for you


Are you ready to grow your practice? Talk to one of our Senior Marketing Consultants to see how your online presence stacks up. No strings attached. Just a free consultation from experts in the industry.

Let's Get Started



Why Choose WEO?


Not your Average Dental Marketing Agency


WEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.


We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online.

Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.


At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget.
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