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Posted on 10/26/2016 by Wendy Hensley, Marketing Manager |
![]() Although Google had announced some time ago that they were going to use different algorithms to deliver results for mobile vs desktop users, Google has had one index for those searches regardless of the user platform. The index is the catalog of websites and pages that Google finds and delivers in their results. Last week Google announced that they'd be separating these search indexes and the desktop index won't be updated as often as the mobile version. This change is in line with Googles shift to focus strongly on mobile users and search results. What does this mean for your dental website?Google is essentially saying that mobile search is more important than desktop search and that's a theory you should adopt for your website as well. If you don't already have a mobile friendly site, it's time to make that happen for your practice. If you want to receive relevant search traffic in any capacity, you must update your site and make it accessible on mobile devices. Not doing this immediately means your site will lose valuable traffic and therefore potential patients. Keep in mind that having a mobile friendly site is about more than just having a responsive site. You need to also make sure that your content loads quickly and effectively on that device. Be sure you’re testing your content, optimizing your images and video, and viewing your site on various mobile platforms to ensure it's viewable. Google also offers several tests that you can run for free on your site. Check out this page load test or this mobile friendly test. If you need help creating a mobile friendly site,contact us. We have a proven track record of creating mobile sites that get results. Or, let us help you take your SEO to the next level. Our SEO team can help boost your site to the top of the search results. |
Marketing Services for Dentists & Dental SpecialistsAs leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing. Dental WebsitesYour dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make. Dental SEOWhen your business is at the top of Google’s search results, you should see a significant increase in website traffic. Dental PPCPay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website. Patient PipelineOptimize marketing efforts, increase practice revenue, and get higher returns on your investments. Reputation ManagementDrive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades. Social MediaWe will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.
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Why Choose WEO?Not your Average Dental Marketing AgencyWEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online. Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget. |