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Mondays With Mark : State of Mind


Posted on 7/18/2016 by Mark Hutchinson, Partner at WEO Media
"The thing we don't want to do is overstate the benefits, but there is all kinds of proof that exercise, both physical and mental, increases brain activity."
- Nolan Bushnell

"I think if you exercise, your state of mind - my state of mind - is usually more at ease, ready for more mental challenges. Once I get the physical stuff out of the way it always seems like I have more calmness and better self-esteem."
- Stone Gossard


For many years I have recognized an interesting effect in my own thinking and problem solving. When I try to “think hard” about a problem it is often slow-going and frustrating work to reach a good solution. However, if I think about the problem for a few minutes and then go for a run, the solutions “appear” during or directly after my run without having to even think about them. Have you ever noticed such an effect for yourself?

MWM 16 StateofMind Website 538277515 The quotes today from the founder of Atari and lead guitarist for Pearl Jam demonstrate that others have seen this effect in their own lives. As it turns out, humongous piles of scientific studies have tested and affirmed that exercise (in nearly any form) has a tremendous impact on your ability to think and create. In fact, just 20 minutes of walking per day reduces your chances of dementia by 60%!

Given the overwhelming evidence of the critical role of moving your body on how well your thinker works, you’d expect that schools and work places would look more like a 24 Hour Fitness instead of the anti-movement environments they currently are. Somehow this knowledge hasn’t percolated into our society quite yet, but don’t let that stop you!

Find a way to get movement into your day. Somehow, someway you’ve got to get up and move around.

In little as 12 weeks of limited exercise (30 minutes, three time per week) significant improvements in cognitive abilities can be measured including: long-term memory, reasoning, attention, problem-solving, and fluid-intelligence tests. Even children’s school test scores will jump up substantially from that few months of running around. And, tragically, will drop back down just as quickly if exercise disappears from their week!

Find ways to work-out while you work. Make your play-time pulse-pounding. Lobby for your after-dinner activity to be aerobic!

Here are a few ideas to get you started:
•  Every 30 minutes get up and walk around your office for 2 minutes.
•  For lunch walk around the block.
•  Lift your kids to give them a hug (unless they are bigger then you!)
•  Go for nature hikes each week.
•  Standup while you work during the day.

What ideas can you plug into your day? What do your friends and co-workers do to stay active during the day?

Experiment and see what type of movement you can smoothly integrate into your day.

Your boss should be onboard with integrating exercise with the work day because productivity, creativity, problem-solving, emotional stability all increase which is good for both the workers and the bottom-line!

Get moving and have a great week!

If you would like to join the Mondays With Mark email list, just send an email to: PleaseAddMe@weomedia.com.

~ Mark

Marketing Services for Dentists & Dental Specialists


As leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing.


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Dental Websites


Your dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make.

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Dental SEO


When your business is at the top of Google’s search results, you should see a significant increase in website traffic.

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Dental PPC


Pay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website.


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Patient Pipeline


Optimize marketing efforts, increase practice revenue, and get higher returns on your investments.

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Reputation Management


Drive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades.

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Social Media


We will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.



Along with the basics, we also offer a wide-variety of additional marketing services. Some of these services include:
• 

Credit Card Processing:

We have partnered with an online credit card processing company to help your patients pay through your website. Our partnership also helps you save money with lower rates and transaction fees.
• 

Dental Practice Photography:

Custom photography can help potential patients feel connected to your practice before their first appointment. If you need an experienced photographer to update your online photos, our team is here to help!
• 

Patient Education Videos:

What's the best way to make sure a patient follows through on treatment recommendations? Make sure they have the information they need to understand the benefits of dental treatments offered by your practice.
• 

Direct Mail Campaigns:

Believe it or not, direct mail campaigns are still a powerful promotional tool, especially for people that have just moved to your area. If you want to target this demographic, we can design a custom campaign tailored to your office and brand.
• 

Email Based Newsletter for Patients:

An electronic newsletter is one of the best ways to stay in touch with your current patients. We want to avoid the old adage, “out of sight, out of mind.” Staying visible with a newsletter can lead to more scheduled appointments and better patient loyalty.
• 

Email Hosting:

We offer email hosting to ensure your business email matches your website domain. A matching domain and email address is much more professional that using Yahoo, Gmail, or Hotmail.
• 

Facebook Ads:

Due to Facebook’s popularity, paid ads can be a fruitful way to generate new patients leads. Facebook ads are also unique in that they allow us to target your key demographic (with laser focus) based on age, gender, geographic location, relationship status, “likes,” education, job title, and other aspects.
• 

Logo, Design, and Branding Services:

Your logo and brand may be more important than you think. Talk with our design team to learn more about your possible options, whether you need a new logo or want to update an existing one.
• 

Online Bill Pay:

Much like our credit card processing, online bill pay makes it easier for your patients to pay for their treatments, especially if they need a payment program. We use the latest software and security measures to ensure a seamless billing process.
• 

Patient Forms (Fillable PDF):

A fillable PDF makes it easier for your patient to complete their paperwork before their first visit. This reduces your set-up time, allowing you to see more patients throughout the day.
• 

Patient Forms (Secure Online):

Secure online forms cut paperwork out altogether, meaning your staff will not have to waste time transferring the data to your computer system. It is also a more environmentally-friendly option, a nice selling point for patients that want to keep it green!

We Provide Real Results

WEO Media helps dentists across the country acquire new patients, reactivate past patients, and better communicate with existing patients. Our approach is unique in the dental industry. We work with you to understand the specific needs, goals, and budget of your practice and create a proposal that is specific to your unique situation.


+400%

Increase in website traffic.

+500%

Increase in phone calls.

$125

Patient acquisition cost.

20-30

New patients per month from SEO & PPC.




Schedule a consultation that works for you


Are you ready to grow your practice? Talk to one of our Senior Marketing Consultants to see how your online presence stacks up. No strings attached. Just a free consultation from experts in the industry.

Let's Get Started



Why Choose WEO?


Not your Average Dental Marketing Agency


WEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.


We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online.

Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.


At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget.
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