WEO Media
Presents  |
|
Posted on 11/14/2014 by Ian Admin |
 Social media activity now accounts for approximately 25% of all activity on the internet, and the usage is widespread across all age groups. This makes social media an attractive path towards gaining exposure, and new patients for your dental practice.Facebook is the largest and most popular social media site so it makes sense to make it a core part of your social media strategy. For existing patients it is recommended to encourage them to "Like" your practice Facebook page. (Note - you should have a separate Facebook page for your practice that is not your personal Facebook page). Studies show that when people "Like" your page they are more likely to remain a loyal customer (patient), and more likely to refer people to your business (practice). Therefore, by increasing your existing patient "Likes" it can lead to an increase in new patient referrals. Posts to your practice Facebook page should include a combination of personalized "fun" posts, educational oral health posts, and around 10% of the time you can include promotional / new patient special type posts. To generate new patients Facebook offers several strategies for paid ads. You can target your ad to show up in front of friends of people who have liked your page, or you can target a specific demographic, or you can do both. Ads are quite affordable on a pay-per-click basis so you can experiment with different headlines and offers to determine what works best. It is recommended to target specific subsets of your patient base such as: sedation dentistry for special needs kids, or pain free laser gum treatment for adult patients, etc. If you have questions about social media or marketing in general, please contact us at info@weomedia.com. Click an icon below to share our blog. Back to Blog Home |
Marketing Services for Dentists & Dental SpecialistsAs leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing.  Dental WebsitesYour dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make.  Dental SEOWhen your business is at the top of Google’s search results, you should see a significant increase in website traffic.  Dental PPCPay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website.  Patient PipelineOptimize marketing efforts, increase practice revenue, and get higher returns on your investments.  Reputation ManagementDrive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades.  Social MediaWe will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.
|
Why Choose WEO?Not your Average Dental Marketing AgencyWEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online. Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget. |
