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Amol Nirgudkar on Revolutionizing Practice Growth with AI

May, 2025 EP. 015

Posted on 5/7/2025 by WEO Media

In this conversation, Joseph and Amol Nirgudkar discuss the transformative impact of Patient Prism, an AI-driven platform designed to enhance patient acquisition and experience in healthcare. They explore how AI empowers front desk professionals, the role of gamification in improving service quality, and the importance of integrating marketing and operations to optimize patient scheduling and care. The discussion emphasizes the human element in healthcare, highlighting the need for compassion and trust in patient interactions. In this conversation, Amol Nirgudkar discusses the critical role of prioritizing patient care in dentistry, the integration of AI in dental practices, and the evolving landscape of dental service organizations (DSOs). He emphasizes the importance of asking the right questions to improve patient access and care, the necessity of human involvement in operationalizing AI, and the significant impact of Patient Prism on practice efficiency and patient acquisition. The discussion also highlights the vision of DSOs to enhance clinician support and patient access to care.

Takeaways

•	When performance is measured, performance improves.
•	AI can provide instant feedback to healthcare practices.
•	Gamification can enhance the patient experience and employee engagement.
•	The human element is crucial in healthcare interactions.
•	Marketing is essential for patient acquisition in healthcare.
•	AI helps front desk professionals solve problems proactively.
•	Emergency patients often face scheduling challenges.
•	Integrating marketing and operations is key to growth.
•	Patients remember how they are made to feel.
•	Technology should enhance human interactions, not replace them. Prioritizing patients is essential in a resource-limited dental environment.
•	Asking the right questions can lead to better patient care and practice efficiency.
•	AI provides data but requires human intervention for effective implementation.
•	Consultants remain relevant by focusing on change management and operationalizing AI.
•	Client success teams are crucial for ensuring the effective use of AI in practices.
•	Data-driven insights can significantly reduce patient acquisition costs.
•	Creating scheduling blocks can optimize patient bookings without additional costs.
•	The DSO movement aims to improve access to care by supporting clinicians.
•	AI technology can be adapted for various industries beyond healthcare.
•	Continuous innovation is key to enhancing patient experiences and operational efficiency.

Marketing Services for Dentists & Dental Specialists

As leaders in our industry, we here at WEO Media can help you and your team navigate the intricate complexities surrounding today's dental marketing.

Dental Websites

Your dental website is the first impression your potential patients have of your practice, make sure that impression is the one you want to make.

See Our Portfolio

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Dental SEO

When your business is at the top of Google’s search results, you should see a significant increase in website traffic.

See How SEO Works

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Dental PPC

Pay per click ads typically pop up at the top of search engine results pages and are an effective tool if you want to drive more traffic to your website.

Learn More about PPC

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Patient Pipeline

Optimize marketing efforts, increase practice revenue, and get higher returns on your investments.

Find out if Patient Pipeline is right for you

Reputation Management

Drive patient reviews to the most important online review sites for dentists: Google, Facebook, and Healthgrades.

Boost your Online Reviews

Social Media

We will work with you to implement strategies designed to grow your followers, and ultimately grow your practice.

Put your socials to work

More Services

Healthgrades

Dental Practice Videos

Scheduling

Along with the basics, we also offer a wide-variety of additional marketing services. Some of these services include:

•	Credit Card Processing: We have partnered with an online credit card processing company to help your patients pay through your website. Our partnership also helps you save money with lower rates and transaction fees.
•	Dental Practice Photography: Custom photography can help potential patients feel connected to your practice before their first appointment. If you need an experienced photographer to update your online photos, our team is here to help!
•	Patient Education Videos: What's the best way to make sure a patient follows through on treatment recommendations? Make sure they have the information they need to understand the benefits of dental treatments offered by your practice.
•	Direct Mail Campaigns: Believe it or not, direct mail campaigns are still a powerful promotional tool, especially for people that have just moved to your area. If you want to target this demographic, we can design a custom campaign tailored to your office and brand.
•	Email Based Newsletter for Patients: An electronic newsletter is one of the best ways to stay in touch with your current patients. We want to avoid the old adage, “out of sight, out of mind.” Staying visible with a newsletter can lead to more scheduled appointments and better patient loyalty.
•	Email Hosting: We offer email hosting to ensure your business email matches your website domain. A matching domain and email address is much more professional that using Yahoo, Gmail, or Hotmail.
•	Facebook Ads: Due to Facebook’s popularity, paid ads can be a fruitful way to generate new patients leads. Facebook ads are also unique in that they allow us to target your key demographic (with laser focus) based on age, gender, geographic location, relationship status, “likes,” education, job title, and other aspects.
•	Logo, Design, and Branding Services: Your logo and brand may be more important than you think. Talk with our design team to learn more about your possible options, whether you need a new logo or want to update an existing one.
•	Online Bill Pay: Much like our credit card processing, online bill pay makes it easier for your patients to pay for their treatments, especially if they need a payment program. We use the latest software and security measures to ensure a seamless billing process.
•	Patient Forms (Fillable PDF): A fillable PDF makes it easier for your patient to complete their paperwork before their first visit. This reduces your set-up time, allowing you to see more patients throughout the day.
•	Patient Forms (Secure Online): Secure online forms cut paperwork out altogether, meaning your staff will not have to waste time transferring the data to your computer system. It is also a more environmentally-friendly option, a nice selling point for patients that want to keep it green!

We Provide Real Results

WEO Media helps dentists across the country acquire new patients, reactivate past patients, and better communicate with existing patients. Our approach is unique in the dental industry. We work with you to understand the specific needs, goals, and budget of your practice and create a proposal that is specific to your unique situation.

+400%

Increase in website traffic.

+500%

Increase in phone calls.

$125

Patient acquisition cost.

20-30

New patients per month from SEO & PPC.

Schedule a consultation that works for you

Are you ready to grow your practice? Talk to one of our Senior Marketing Consultants to see how your online presence stacks up. No strings attached. Just a free consultation from experts in the industry.

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Why Choose WEO?

Not your Average Dental Marketing Agency

WEO Media specializes in dental marketing for dentists across the country, offering a comprehensive suite of services tailored specifically for you.

We have helped dental practices across the country enhance their online presence, attract new patients, and increase patient retention. We understand the unique challenges and opportunities within the dental industry. Our expertise in SEO, website design, and content marketing ensures that your practice is easily found online.

Ensure your practice remains competitive in an ever-evolving landscape, our commitment to innovation means your marketing efforts will always be cutting-edge.

At WEO we take the time to understand your practice's specific goals and tailor our marketing strategies to meet your needs. Whether you need a new website, social media management, reputation management, or pay-per-click advertising, WEO Media provides customized solutions that fit your needs and budget.

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Support 888-788-4670

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WEO Media, 125 SW 171st Ave, Beaverton, OR 97006 • 888-246-6906 • weomedia.com • 6/6/2025

Amol Nirgudkar on Revolutionizing Practice Growth with AI

Takeaways

Marketing Services for Dentists & Dental Specialists

Dental Websites

Dental SEO

Dental PPC

Patient Pipeline

Reputation Management

Social Media

More Services

Credit Card Processing:

Dental Practice Photography:

Patient Education Videos:

Direct Mail Campaigns:

Email Based Newsletter for Patients:

Email Hosting:

Facebook Ads:

Logo, Design, and Branding Services:

Online Bill Pay:

Patient Forms (Fillable PDF):

Patient Forms (Secure Online):