Videos have become one of the most powerful and effective tools in the world of online marketing. WEO Media offers our clients powerful, yet affordable video marketing packages with the following features and benefits: • Custom video(s) produced for your practice • Video production team comes to your pratice to shoot video footage • Typical video lengths: 30 sec, 60 sec, 90 sec • Videos can provide a practice overview, interview doctor(s), staff, patient testimonials, etc • Videos are great for online marketing / new patient generation and can be utilized on your website, You Tube, Vimeo, Facebook, your practice eNewsletter, etc • WEO will work with your practice to determine an appropriate theme and strategy for your video(s)
Client Video Example
Why Use Videos?
Video marketing has exploded in recent years with the rise of You Tube and similar sites. Consider these revealing statistics...
How People Learn: • According to the US Dept of Labor 83% of human learning is done visually, and has a 6 times better retention rate then learning by hearing. • People only retain 10% of what they hear, but retain 80% of what they see. • According to the Wharton School of Business sales presentations are 70% more effective with visual aids.
The Impact of Online Videos: • Visitors who view product videos are 85% more likely to buy than visitors who do not. (Internet Retailer, April 2010) • Both Google and MSN have reported that video marketing can increase website sales by up to 73%. • Enterprise search provider Attivio found that pages with video attracted 2-3X as many monthly visitors, doubled time on site, and achieved a 157% increase in organic traffic from search engines. (MarketingSherpa, December 2011) • Shoeline.com saw a 44% increase in online sales conversions by using videos to showcase their products. • Nearly 40% of consumers report that videos increase their likelihood of making a purchase on a mobile device. (Adobe Mobile Consumer Survey, 2012)
Contact us today to learn more about this fantastic service!
